More leads is easy. Better leads pay.
Digital marketing · Leads that convert
Channels we run: Meta Ads, Google Ads, Click-to-WhatsApp, Landing pages, Retargeting, Email, Portals, LinkedIn, YouTube, Analytics.
Same budget. Very different bookings.
Without Melonkode
- Day 1: Campaign goes live with a broad audience. Hundreds of cheap leads.
- Day 2: Sales calls them a day later. Most don’t remember enquiring.
- Week 2: Agency reports cost per lead. Nobody tracks bookings.
- Month end: Budget spent. Few deals. Blame passed between marketing and sales.
With Melonkode
- Day 1: Campaign targets real buyers. Qualifying questions on the form.
- Day 1: Every lead gets an instant reply. Routed to sales in seconds.
- Week 2: Bookings tracked back to each ad. Budget moves to what converts.
- Month end: Cost per booking goes down. Marketing and sales see one report.
Where ad budgets leak
- Targeting
- The leak: Broad audiences bring window-shoppers. The fix: Audiences built around real buyers.
- Creative
- The leak: Ads look like everyone else’s. The fix: Creatives that speak to the buyer’s problem.
- Landing
- The leak: Clicks land on a slow, generic page. The fix: Fast landing pages with one clear action.
- Response
- The leak: Leads called a day later. The fix: Instant reply and routing for every lead.
- Tracking
- The leak: Success measured in cost per lead. The fix: Tracked to visits, meetings and bookings.
- Optimisation
- The leak: Budgets renewed on gut feel. The fix: Spend moved weekly to what converts.
Built for
- Real estate developers — “Cheap leads, very few site visits.”
- B2B service firms — “Our ads bring students and job-seekers.”
- D2C brands — “ROAS keeps falling as costs rise.”
- Insurance teams — “Leads are shared with five other agents.”
Six leaks. Six fixes.
- Buyer-first targeting
- The problem: Junk leads. The fix: Qualifying forms and tighter audiences.
- Landing pages
- The problem: Clicks that bounce. The fix: Fast pages built to convert.
- Click-to-WhatsApp
- The problem: Forms nobody fills. The fix: Conversations that start instantly.
- Instant lead response
- The problem: Leads called late. The fix: Automatic reply and routing.
- Booking-level tracking
- The problem: Only cost per lead reported. The fix: Tracked to visits and bookings.
- Retargeting
- The problem: Visitors never return. The fix: Retargeting by intent and stage.
About Digital Marketing
We measure marketing by what reaches your pipeline: qualified leads, conversions and revenue — not impressions and likes. Because we also build your website and automation, there are no hand-off gaps between the ad, the landing page and the follow-up. Advertising spend is paid directly to the platforms and is separate from our fee.
We measure marketing by what reaches your pipeline: qualified leads, conversions and revenue — not impressions and likes.
Because we also build your website and automation, there are no hand-off gaps between the ad, the landing page and the follow-up. Advertising spend is paid directly to the platforms and is separate from our fee.
What's included
- Google Ads & Meta Ads
- Social media management
- Content marketing
- Lead generation campaigns
- Email & WhatsApp marketing
- Marketing automation
- Conversion-rate optimisation
- Monthly growth reporting
How we deliver it
- Growth strategy
- Funnel & tracking setup
- Campaign launch
- Weekly optimisation
- Monthly report & review
Digital Marketing questions
- Do you guarantee a number of leads?
- No. We focus on qualified leads and bookings, measured against an agreed baseline.
- Who pays the ad spend?
- Ad spend is paid directly to the platforms from your account.
- Can you work with our sales team?
- Yes — that’s the point. Leads are routed, answered and tracked through to bookings.
- How soon will we see results?
- We fix the biggest leak first. A baseline and a success metric are agreed in writing before we start, then we measure the change.
Find out how much of your ad budget is leaking. Get My Campaign Leak Report — free, no obligation.